We understand the world of professional publishing.  Margins are short, budgets are cut, and authors are late.  Parmac provides a comprehensive direct marketing program to turn the low-volume / high cost publications and customers into high revenue generators.

Parmac is continually looking for new publications.  To determine which are conducive to direct marketing and tele-selling, our evaluation committee will examine their key benefits.  We will also review: price, primary and secondary markets, list availability, as well as your current marketing plan.

Every book has a unique market and at Parmac our specialty is building sales in those untapped markets.  These new markets may be outside your firm’s current area of specialization, making access to them difficult or prohibitive.  Geographic isolation also renders potential customers uneconomical for your reps to call on.

Parmac’s expertise extends to all business and professional markets including:

  • schools
  • small and medium-sized businesses
  • corporate / Fortune 500 companies
  • non-profit agencies and associations
  • libraries
  • colleges & universities
  • bookstores
  • service industry
  • government
  • manufacturing
  • professional firms
  • institutions


One of Parmac´s primary strengths is our senior administrative staff´s expansive skills and information base.  Our people are knowledgeable in such diverse areas as database management, customer relations, quality assurance, project management, as well as many business software applications.

Parmac has a committed professional staff that is as serious about your business´ profitability as you are.  The combination of effective strategy and leading-edge technology, along with trained and motivated personnel, is what we have to offer.  When you look at our past accomplishments and present direction, we hope you’ll agree that Parmac can serve your sales and marketing needs cost-effectively, efficiently, and professionally.

To date, Parmac has sold the following kinds of titles:

  • Occupational Health & Safety
  • Scientific
  • Computers
  • Law
  • Accounting
  • Architecture
  • Nursing
  • Human Resource Management
  • Directories
  • Automotive
  • Medical
  • Engineering
  • Humanities
  • Languages
  • Guidance & Special Needs
  • CD ROMs & Professional Reference Software
  • Text Adoptions
  • Primary & Secondary School Reference Systems

For a free consultation and no-obligation quote, contact us today!
 

 

 

 

 

 

 

 

 

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