At Home, with Parmac’s President Louise Parkes

Parmac’s founder and President, Louise Parkes was recently featured with her husband Darryl Sherman in an article of “East of the City” magazine. While the article’s focus is on Louise’s husband’s family business-Wilson Furniture here in Oshawa, it really provides a neat story, bringing readers into the home of our company President.  The Parmac team… Read More »

Happy Halloween!

Co-workers like these lovely ladies make all the difference to brighten the mood and boost the morale in the workplace. We at Parmac Relationship Marketing would like to wish you a happy and safe Halloween! 

Fall Into a Full Sales Funnel…..

What should you do with the undeniable and awesome surge of energy that comes with the crisp fall air?  Harness that energy and direct it into something great..something that will drive your business to the next level!  If you want to end Q4 with a big bang or implement strategy for real and measurable success… Read More »

CASL- Is your business ready?

     The Canadian Anti-Spam Legislation will be enforced July 1, 2014.  You may be thinking that your organization doesn’t send SPAM and so you will not be affected; however, this new legislation applies to any commercial electronic message (CEM) that would typically be considered regular electronic  business communications as SPAM. It is required under… Read More »

Never put all your Eggs in One basket

    I’m not a huge fan of clichés, in fact I find them to be especially dull and unimaginative, but we all know that clichés wouldn’t exist if there wasn’t a whole lot of truth behind their messages…. plus Easter is just around the corner, so the eggs and basket seemed to fit nicely.… Read More »

Feeling Welcome!

  Back to Parmac Relationship Marketing in a new and exciting role this past January… 3 months in and I am feeling pretty awesome about the potential here!  As Business Development Manager, I have been warmly welcomed by both the Management and Customer Service staff to maneuver my ideas for increase in market channels, driving… Read More »

A Time of Renewal

Notwithstanding the mid-March snow storm raging outside my window as I write these words, recorded weather records assure us that winter will eventually draw to a close and spring will in fact, finally arrive.  Then, formerly dormant, but now colorful and vibrant, life will again remind us of the many cycles of nature and the… Read More »

Saying Thank You Can Be The Best Incentive!

As managers how often do we take the time to tell our employees they have done a great job?  Many CEO’s believe that a pay cheque is the only thanks an employee should expect.  A colleague once shared a story about a former blue chip employer responding to a request during a staff meeting in… Read More »